Yen Press, LLC is an American manga and graphic novel publisher co-owned by Kadokawa Corporation and Hachette Book Group. Yen Press is one of the largest and most prolific publishers of manga and original graphic novels in North America and is also a leading publisher of light novels and Japanese literature through its Yen On imprint.
During my year-long internship in both design and marketing with the company, I've produced content from all types of media, shown below
In order to be released overseas, a publication needs its outside covers, logo, and credits to be properly localized, not just the content inside
Yen Press’s newest imprint involving audiobooks has gained mass positive reception due to smart advertising.
Banners are created for the landing page of the Yen Press website to highlight an anticipated new release every month.
These advertisements were made to promote upcoming and new releases inside various print and digital magazines.
Established a style guide and designed templated images for Yen Press social media for the first time.
With the launch of the new Yen Press website, I have designed roughly 300 graphics for the series catalogs
I have assisted the marketing team to produce a video advertisement for the A Certain Magical Index: The Old Testament Omnibus Edition released summer of 2023.
As Yen Press releases new content on YouTube, such as announcements or advertisements, thumbnails are made alongside the video.
As the awaited English release of the critically acclaimed Solo Leveling drew near, Yen Press decided to promote the series with a site-wide skin takeover on Anim eNews Network.
Multiple motion graphics have been created as a collaboration between Yen Press and Funimation to promote their shared series.